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Richard Carlson's avatar

Some interesting thoughts there Dan. The issue with returning Senior Pro's is a conundrum for the playing coaches and marketing team. Let's use Jimmy Anderson and Jonny Bairstow as examples. In red ball their knowledge and skill set is potentially very helpful if they are tasked or naturally share and help the younger players grow. I can see younger players benefiting from having them in the team because of the opportunity to share knowledge on the pitch, nets and in the dressing room. In White Ball, they will also serve as great attractions to watch. This is where the marketing team should/will be interested. Wouldn't you rather advertise a team that included the big guns to get more bums on seats. The question is do they bring the youngsters on and is there a return on investment from commercial returns as well as performance on the pitch. It sounds like there are gaps in the insights we are able to gain because of a lack of data.

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Ben Brettell's avatar

With the counties set for a windfall after the sale of the Hundred, hopefully some of this money can be used for analytics. It’s important our domestic system doesn’t fall behind other countries. Sadly I think much of the money will go to plug existing gaps in finances, or perhaps upgrading the Chief Exec’s jag…

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